Everything, Everywhere, All at Once- Sci-Fi. Narrative similarity is what would be best used because the trailer emphasizes the sci-fi idea of the multiverse and action, which are big narrative conventions in sci-fi. Economic context, as the movie came out during a time where the multiverse is all the craze it makes sense that A24 would want to make a multiverse movie as it will guarantee some commercial success. To add on, the genre hybridity to the film would be genre piggybacking because of what I've previously explained.
Phantom of Paradise- Horror Comedy Musical. Iconography would be best used because it uses a lot of references to famous movie scenes comedically which is a staple of the comedy genre, as well including overall wacky hijinks throughout the trailer. Audience saturation seemingly apply to the film because of it's references to 60s and 70s movies that the audience will recognize and is a comedic subversion of genres that will surprise them. The genre hybridity is creating an individual product character by pulling from multiple genres and movies.
Electric Dream- Romcom Thriller. Character-driven motifs would help best because the trailer showcases the standard romance character tropes. There's the shy nerdy guy, the pretty girl next door(upstairs in this case), and the crazy friend(computer) obsessed with one of the characters that gets in the way. Historical effect seemingly apply as this was the time where home computers were fresh on the market and there was a lot of fear about it. Quick tonal shifts seem to be the genre hybridity here because of the trailers switch between thriller and romantic comedy.
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